A: Just like a formal business plan, if you are seeking funding from investors, they will want to see a formal marketing plan. You can build a marketing strategy for your business, set goals, and create tactics to help you achieve those goals without a formal marketing plan.
Q: Do I need a formal marketing plan?
You fail only if you quit.
There is a great quote “Failure is not fatal, success is not final, it is the courage to continue that counts”. Failure is just a step closer to your dream. As long as you get up and keep moving, you will succeed, there is no way around it. Often when we lose hope and think this is the end, God smiles from above and says, Relax, sweetheart, it’s just a bend, not the end!!!